Visuals sell. Online, words have power, but there’s nothing like some great imagery. While people think that eBay’s a more casual selling platform, if you want to make money from the things you’re listing, you need to take the time to take proper images of them.
Here are a few simple ways to improve your photo game on eBay:
1. Do more of them
eBay values listing with plentiful imagery, rather than the ones that dash up a single one and move on. In their eyes, the more images a listing has, the less likely it is that there's going to be a dispute about a sale. Disputes cause people to lose faith in their website, and that's the last thing that they want.
Keep adding on images. As well as a search visibility boost, you're also provide information better customer service and lessening the likelihood of someone asking you questions about what you're selling. We all know that questions are annoying, particularly when they request more images, so this is the best way to avoid them.
My advice? List with 4 images as a minimum. Aim to fill 10. You're a boss if you get 12 in each. To those that are selling brand new products and he stock images to save time, continue doing that, but increase the quantity of images by zooming into certain details.
2. Shoot in natural light
Artificial lights tend to have a bit of yellow going on, and it just doesn't do your photos very much justice. Although people shop on eBay for bargains, particularly when it comes to second hand goods, they also appreciate professional-looking listings. The best way to achieve this is by posting images that look appealing. Discolouration is no one's thing.
Unless you have a little set up with good, natural-looking white LEDs, natural light is your best bet to get the most out of your products.
I'm guilty of cutting corners with this, but it's only because I'm restricted for time. Over the darker months, I would only be able to take photos on the weekend if I was strict with this rule. However, I know that it impacts my views and sales in the process, so it's just one of those things I try to minimise.
3. Find a plain background
There's a reason why the majority of ecommerce product photos are taken with a white background. As well as for the easier editing capabilities, it makes pretty much everything look so much crisper.
Even if you can't find a white background, a plain, pale one tends to look the best as a backdrop for products. Wood can work too, but I think that the plainer the setting, the more effective it is at attracting viewers, watchers and eventually conversions.
If you don't believe you have surfaces for the task, head over to your nearest B&Q, navigate to the wallpaper section and tear yourself off a small roll. They let you take samples for free, so go for it. Now let your eBay listings prosper.
4. Find flattering angles
There are so many face on and side on-only listings on eBay. They look dry. They're uninspiring and are usually to be avoided. If you feel you haven't got the knack for finding good angles, look at how the retailer shows them on their site. If you can't find the exact product, look for the nearest alternative and try to replicate it.
Retailers haven't got time to be messing around. They need to make money. They have specialists trained to take photos that sell, and have tested the best angles vigorously to ensure that they covert. It's perfectly reasonable to copy in these instances.
Photography angles are something you pick up over time. Once you've had a little look at how other people do it, you'll soon get into the habit of doing the same, until you become a pro. You've got this. Now get on with it.::::::::::::: - Chiino I don't do comments around here, so let's keep the conversation going on Twitter. If Twitter's not your thing, give us an email.