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Why You Should Even Consider Multiple eBay Accounts
eBay is one of the special ones. They are nice enough to allow people to make more than one account on their platform. Other marketplaces aren’t as kind to sellers. Amazon definitely doesn’t want you doing that sort of thing. eBay, thank you so very much for being the way you are. It means that you have so much more freedom, and you have the choice to use certain accounts in different ways.
While some people are against selling on multiple eBay accounts, it has some benefits. Allow me to whip through the reasons I personally maintain at least three right now:
1. Separate new and used products
New products are low risk for returns, complaints and disputes. It makes complete sense that you would want to separate these listings from any that could lead to negative feedback. Of course, we’re all good people and have accurate descriptions, but we may make the odd mistake. It can be helpful to list these more troublesome items in an altogether different account.
2. Split business and personal earnings
Some people make a lot of money by simply selling their old clothes and household possessions. This doesn’t need to be declared to the taxman. You can get old clothes from friends and family too, and earn money from those sales without having to think about HMRC either. This is a completely different income to anything you’re buying to resell, so lump it into one eBay account doesn’t seem right. It just make sense that you would need to split things out if you have a business.
3. Divide money across bank accounts
One big pool of money, or multiple pots. Which would you prefer? It was a lot easier when eBay and PayPal worked alongside each other, but there are still ways to divide things now. For those that like to split their income across multiple businesses and revenue streams, it keeps things tidy for the accountant.
4. Create niche eBay accounts
Vintage toys may be your speciality as a reseller, but you also sell other things too. If you dedicate a single account to your retro toy pick-ups, you may find that people actively seek out your account for more things to buy in the future. Another account can be used for everything else – like that kettle you got at the boot sale on Sunday – without it seeming misplaced. Just having this freedom alone makes eBaying more fun and enjoyable (something that definitely seems to fade over time, if you spend a lot of time selling on that marketplace).
5. Experiment with selling
More of a Buy It Now kinda person than an auctioner? Try a new style of listing with the other account, and keep the other one within your comfort zone. Freedom is a big theme of all of this and I feel as though most are a lot more comfortable trying out new things with a completely different account than to throw everything all together.
6. Set market prices
Multiples of rare products are amazing finds. If you ever come across something difficult to buy in the UK and rarely ends up on eBay, you have the power to decide its value on this marketplace. Once the first listing sells, it indicates to others what it’s worth. From that point, you can continue to sell at that price or adapt the price to fit your needs.
7. Extra listings
Once you hit your selling limit with one account, you can always go on to the next one – potentially doubling what you would have otherwise been able to sell. If it's worth the effort and cost-saving for you, you should always consider it as an option.
8. Extra Saved Searches
A lot of people, myself included, source from eBay with the intention of selling straight back on there. Unfortunately, they have a cap on the amount of searches you can save on each account. Once you have a list of great ones under your belt, you'll understand why you'll always need more. By the way, SearchDome is a great solution if you haven't used it before.
So Then. What Do You Reckon?
Bear in mind that it will take you longer to build up lots of positive feedback this way. It may look dodgy to some people. It really doesn’t matter. If you’re in this reselling thing for the long haul, secondary (and tertiary) accounts make a lot of sense. The hardest part of managing multiple eBay account, for me, is that it's a lot of effort to log into a new account on the app. It means that I usually end up using one a lot more than my others, simply because of convenience.
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